Toast To Dia de Los Muertos at a Special Eléctrico MEZCAL tasting in the heart of NYC❣️ Sat Nov 1st !
Celebrate Día de Los Muertos
Savor Sips of an Amazing Mezcal
+ Usher in Remembrance: The Season of Grace & Guidance …
WHEN: SATURDAY NOVEMBER 1ST 2025…
WHAT TIME: 5-8PM
WHERE: at PENN CELLARS —> inside Penn Station’s LIRR Level — Entrance on 34th St
Get ready — Get set for some SPECIAL Sips of
Eléctrico Mezcal Artesanal ….
From the ruggedly beautiful mountains of Oaxaca to the pulsing heart 💗 of Midtown Manhattan…
This Dia de Los Muertos, Eléctrico makes its Midtown tasting debut — directly downstairs from Madison Square Garden — at the recently launched Penn Cellars, one of NYC’s sleekest, most sophisticated, well-curated wine & spirits shops.
PENN CELLARS is all about honoring the makers — from farmers to distillers — and curating bottles with real stories behind them — which makes it a perfect place to experience Eléctrico’s award-winning line up of artisanal mezcal expressions. Come taste where tradition meets top-tier craft:
WHERE YOU’LL EXPERIENCE ELÉCTRICO’S LINE-UP OF🎖️ AWARD-WINNING 🥇EXCELLENCE :
Taste EACH of ELÉCTRICO Mezcal’s 100% Maguey 🏅 AWARD-WINNING 🎖️ Expressions:
💙 Espadín Joven ⚡️Silver Award Winner ⚡️
💛 Espadín Distilled with Lemongrass that grows on and is harvested from the grounds of the palenque 💫 Silver Winner
🤍 Tobalá Matured in Glass 3 Yrs 🌟 Platinum Award Winner✨
🧡 Jabalí Premium Limited Edition; Matured in Glass 3 Yrs ⭐️ Gold Award Winner
And FUTURE Award Winning (once submitted) : 🩷 Espadín Matured in Glass 3 Yrs ❤️ Tobalá Joven
ELÉCTRICO’s ORIGINS…
Eléctrico Mezcal is a single distillery company operated by three generations in the mountains of San Baltazar Guelavila, Oaxaca, Mexico. Under the leadership of its two main partners: Maestro Mezcalero, Manuel Antonio Cirino and his Austin-based partner, Kathleen Blackwell, the company has earned a reputation for perfecting the art of making high-end mezcal : Gently infused with the natural oak smoke of the three-day roast and the mineral-rich water from Eléctrico’s own spring, without chemical fertilizers, accelerants, herbicides or pesticides. each one a pure distillation of the Oaxacan highlands, clean, clear and complex:
A Special Connection to DIA DE LOS MUERTOS
& FESTIVAL OAXACA …
🍿 🎥 Get further immersed in the Eléctrico Experience with an on-loop onsite screening of the Award-winning “Festival Oaxaca” at this event…
🎶 BONUS VIBES 🎤🎵:
Sabrina Carpenter fans — she’s performing LIVE right upstairs at MSG right after our tasting ends! So get your pre-show flow started with sultry sips of something sensational. Her new album called (IMHO) “Man’s Best Friend” sorta synergizes with a main Eléctrico taglines:
“CRAFTED BY MAN, BEAST,
TIME AND FIRE 🔥”:
Even if you’re not heading to the concert, come soak in the energy and experience what Eléctrico’s all about — savor each sip on the sacred, soulful first day of Día de Los Muertos:
🎬 On Loop All Evening:
Festival Oaxaca — Eléctrico’s award-winning, short film that gives a heartfelt behind-the-scenes glimpse at the culture, community, and family that brought Eléctrico to life.
Shot on location in Oaxaca, the film beautifully captures the traditions, craftsmanship, and reverence for Día de Los Muertos that infuse every sip of this soul-satisfying spirit….
Meet the Team Behind the Tasting:
✨ Eléctrico’s Austin-based Dynamic Duo: Musical Artist, Entrepreneur & President of Eléctrico Spirits Importers, Kathleen Blackwell, with Arthur Edstrom — her partner in life and business, both with keen senses for cultivating quality and authentic connections.
Tonya showcasing Eléctrico’s award-winning 3 yr Tobalá at special event in NYC
✨ Eléctrico’s Brooklyn-based Rep & Spirits Strategist: Culinary Consultant & Beverage Historian, Tonya Hopkins (aka @TheFoodGriot) will be on the scene supplementing those special sips with spirited storytelling that sets the stage for Remembrance aka the season of ‘Grace ’ and ‘Guidance’…+ flavorful food history:
.🗣️ FUN FACT: popcorn 🌽 and fermented agave ‘aguamiel’ or ‘mosto’ 🧉— mezcal’s source — have deep roots in ancient Mesoamerican culinary history …
Day o the Dead is the symbolic start of Remembrance Season — aka the Season of Grace & Guidance— which extends past mid-November (ending around November 20th), before we collectively shift into the now better-known Gratitude and later Giving seasons.
⚡️ Come for the amazing mezcal. Stay for the story. Toast to the ancestors. ⚡️
(+ absorb more about this recently re-discovered, yet ages-old global ‘Grace period’ — a humanly inclusive time interval marked by commemorative traditions around the world.)….
A time when pouring libations and collectively raising our glasses take center stage … = the perfect opp to stock up with the good stuff :)













